So for all of you who took the Green Quiz, and wondered what we learned from it…here’s some good intel!
This survey shows that while companies are all at different phases in their green missions, environmental initiatives are certainly on everyone’s radar these days and reducing business travel has become a major focus of many corporate efforts.
Now we have to say we’re impressed with your choice of “going green” policy changes…when we asked what your company is doing to cut back on it’s carbon footprint, the top response was providing conferencing tools to cutback on travel (66%).
Just how involved are the employees in their companies' quest to be green? The survey found that to cut down on travel, teams are using telephone conferencing (76%), web conferencing (63%) and video conferencing (50%).
Telecommuting was also a big hit with respondents. Seventy-one percent said their companies enable employees to telecommute on a full or part-time basis. Of those supporting telecommuting, 25 percent say their companies actively encourage the practice. Other popular responses for how companies are becoming “green” in the workplace include recycling (61 percent) and working with environmentally-friendly vendors (29 percent). When it comes to awareness of green issues overall, only 31 percent of employees know their company’s carbon footprint and another 31 percent reported that their company is planning to complete a carbon footprinting project within the next year.
Businesses are an important group to target with green issues. Avoiding travel by using conferencing is a change businesses can make that is immediate and easy to implement. They can easily reduce their footprint without expensive changes to their product or processes…it’s simply a change in behavior.
And that’s what it’s all about. Since we started this blog, we’ve wanted to make sure you know the choices you can make to be green, and that it’s all about little changes in your behavior that make the difference!
Senior Director, Marketing Communications